NFracTion Partners with MMA ON to Accelerate Digital Ownership in the Combat Sports Industry
The collaboration will explore fractionalized ownership within a multi-billion dollar industry that’s growing every day
With combat sport celebrities such as Connor McGregor today a household name, the MMA industry has skyrocketed in popularity in recent years at a rate almost comparable to Bitcoin and cryptocurrencies; today the eyes of the world are regularly focused on high-end MMA showdowns and statistics show that UFC 264 reportedly sold 1.8 million PPV buys globally, the second-highest selling card in UFC history.
The NFT (non-fungible token) world is also experiencing a Cambrian explosion of growth, with millions of dollars already flowing into a bustling decentralized ecosystem. But NFTs are not just limited to digital artworks; music, video and more can be created and monetized, with popular pro-basketball NFT brand NBA Top Shot’s “Moments” highlighting that the use-cases for NFTs stretch into areas far beyond just paintings or graphic artwork.
Combining both of these rapidly growing industries represents an immense opportunity for all involved and NFracTion’s recently announced partnership with MMAON looks to capitalize on this opportunity. The innovative NFT marketplace is introducing a platform that rewards both the artist and the community by means of an “NFT Fractionalizer” and plans to offer MMA fans and fighters alike a place to monetise and consume digital content in a new and exciting way..
A Fractional Future for MMA Content
This strategic partnership between NFracTion and MMAON will in the near future see the release of special collections of MMA’s biggest organisations and fighters on the NFracTion platform. With a suite of solutions and features advertised on the platform for both the NFT community and content creators alike, NFracTion dissects digital arts into puzzle pieces, providing additional value for collectors and guaranteeing multiple revenue streams for artists. The project is incubated by ExNetwork Capital, an investment firm with an impressive blockchain investment portfolio.
MMAON works as a career accelerator for fighters, giving them exposure to MMA organizations, fans and global sponsors; the highly experienced team behind the platform look to “digitize the world’s MMA stadiums, with the project boasting the support of advisors such as Mohammed Shahid, who is president of BRAVE Combat Federation, the largest MMA promotion in the Middle East and the fastest growing global MMA promotion.
“We are very excited about our partnership with MMAON. With a world-famous team that are very well known in the MMA community, MMAON already runs many major MMA organisations, also representing famous fighters.
The opportunities for growth and exposure that are enabled via this partnership are near endless; we are looking forward to supporting the continued growth of both the MMA and the NFT communities together in the future, both of which are growing rapidly.”
— Elio Artič, NFracTion CEO
Fractionalized ownership in particular is leading the digital renaissance, enabling anyone to own a piece of rare or famous digital art that would be otherwise unattainable. Swiss Bank Sygnum recently teamed up with art investment firm Artemundi to offer fractionalized ownership shares in a Pablo Picasso painting for $6,000 each. NFracTion is currently holding a token pre-sale event that precedes both a public sale and the listing of the native NFTA token on the Binance Smart Chain platform.
Official links
Website: https://www.nfraction.com/
Twitter: https://twitter.com/nfraction_com
Telegram official: https://t.me/nfraction_official
Telegram announcements: https://t.me/nfraction_announcements
Medium: https://medium.com/@nfractioncom
